Graceland debuts new iPad virtual tour

Fans at Elvis Presley’s Graceland can now delve more deeply into the Elvis mystique thanks to a new iPad virtual tour available to those touring the Graceland property. The popular tourist attraction became one of the first historic homes in the country to offer an interactive tour when it unveiled the fully immersive experience for guests during Elvis Week 2014.
 
“Elvis was well known for being not only an early adopter, but a first adopter, and loved bringing the newest technology to Graceland, from one the first home VCRs, big screen TVs and remote controls to an early portable ‘briefcase phone’ and the very first microwave oven sold in Memphis,” says Joel Weinshanker, Managing Partner of Graceland LLC, in a prepared statement. “We are proud to continue this legacy by bringing cutting-edge iPad and iBeacon technology to music’s most iconic landmark, and offering our guests a richer, deeper and more comprehensive tour experience.”
 
Apple’s iBeacon technology is used throughout the tour as a navigational aid, as well as to trigger additional content including trivia and audio, videos and photos from Elvis’ life. QTVR images give guests panoramic views of each room, and onscreen icons provide access to room-specific content throughout the tour. In key locations, archival photos and home movies taken from that exact spot will be appear onscreen.
 
The tour is narrated by actor and long-time Elvis fan John Stamos.
 
Visitors will be able to carry the iPad with them as they stroll through Graceland, and they can select their favorite moments to review and share at the end of their stay.
 
By Michael Waddell
 
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